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Plausible

Privacy-friendly analytics with a clean dashboard

PaidAnalytics
Try Plausible

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Plausible is a lightweight, privacy-friendly alternative to Google Analytics. No cookies, GDPR compliant by default, and a dashboard you can actually understand in 30 seconds. The script is under 1KB so it does not slow your site. Ideal for store owners who want simple metrics without the GA4 complexity.

Best for: Privacy-conscious store owners who want simple, no-cookie analytics

Pricing

$9/mo

Paid plans only

Paid

Pros & Cons

Pros

  • No cookies — GDPR and CCPA compliant by default
  • Under 1KB script — zero performance impact
  • Dashboard is simple and instantly understandable
  • Open-source and self-hostable

Cons

  • No e-commerce conversion tracking (use alongside GA4)
  • Limited segmentation and custom reports
  • Paid only — no free tier

Used in Course

26

Website Analytics

Install analytics tracking on your site. Set up conversion tracking for purchases, add-to-carts, and email signups.

Works With

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Shopify

The most popular e-commerce platform, period

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WooCommerce

Free, open-source e-commerce on WordPress

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WordPress

The world's most popular content platform

Alternatives

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Google Analytics 4

The industry standard for web analytics, free

Free
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Mixpanel

Product analytics for power users

Free up to 20M events

Ready to try Plausible?

Privacy-conscious store owners who want simple, no-cookie analytics

Try Plausible →