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Google PageSpeed Insights
Free speed audit straight from Google
FreeSite Performance
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Google PageSpeed Insights analyzes your page speed and provides specific optimization recommendations. Since Google uses Core Web Vitals as ranking factors, this tool tells you exactly what Google sees. Run your homepage and top product page through it monthly. Free, authoritative, and essential.
Best for: Any store owner who wants to know exactly how Google evaluates their site speed
Pricing
Free
No credit card required
Pros & Cons
Pros
- The authoritative source — it is what Google actually uses
- Specific, actionable optimization recommendations
- Tests both mobile and desktop performance
- Completely free with no limits
Cons
- Scores can fluctuate between tests
- Recommendations can be highly technical
- Does not provide historical tracking
Used in Course
Works With
Alternatives
Ready to try Google PageSpeed Insights?
Any store owner who wants to know exactly how Google evaluates their site speed
Try Google PageSpeed Insights →